Three mock tasks that prove you can build a brand identity, design reusable templates and deliver polished client assets. Those three cover most design VA work.
A brand kit is the foundation of every design project. Proving you can build one shows clients you understand brand systems, not just individual assets.
Choose something with a distinct voice and audience:
Write a one-paragraph brand brief: who, what, for whom, and the vibe.
Create:
Keep it simple. Clean beats clever for beginner portfolios.
5 colors total:
Include hex codes for each. Use coolors.co to help.
2 fonts max:
Use free Google Fonts. Specify sizes and weights for H1, H2, body, and small text.
Create a 6–10 page PDF showing:
Otherwise, build it in Canva. Search "brand guidelines template" to start from a ready-made layout.
Most clients don't need one-off designs. They need templates they can reuse. Creating a template pack shows you can design for scale.
Using the brand kit from Mock #1, design 9 reusable post templates (1080x1080) for:
Each template should have editable text placeholders so clients can swap content easily.
Size 1080x1920. Create:
Carousels get the highest IG engagement. Design:
Organize it in Canva with a clear folder structure and share it as a public link. Clients should be able to duplicate it and use it straight away.
Presentation design is a high-paid design skill most VAs ignore. Proving you can design a polished deck opens doors to coaches, consultants, and course creators.
Choose one:
Standard structure to follow:
Export the deck as both a PDF and a PowerPoint/Canva editable file. Clients like having both.
Head back to the Path and carry on with the next task.
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